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A STORY BEING TOLD.
Fatamorgana is an encouragement to be aware and supportive about the basic human right to freedom for everyone. An encouragement to promote cultural diversity and unite in the ambition of a better future for all human kind.
“My inspiration for this collection has been the phenomenon Fatamorgana (Fata Morgana), an optical illusion caused by exceptional heat, often experienced by exhausted pilgrimages traveling through the Sahara. When seeing a Fatamorgana the human brain often tends to show an illusion of one’s upmost desire in the current situation. To me, Fatamorgana is a way to express my motivation and desire and actively contribute to a unified future, not defined by boarders, skin colour, religion or economic status”.
Amir Hassan, Creative director